The Best ClickFunnels Alternatives (2026)
ClickFunnels is powerful but pricey. We tested the best alternatives for UK businesses - cheaper, all-in-one, and free funnel builders - and ranked the top 6.
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Key takeaways
- Top alternative: GoHighLevel - funnels plus a full CRM, email and SMS, and it imports your ClickFunnels pages.
- Best free: Systeme.io; creators: Kajabi/Kartra; landing pages: Leadpages; CRO: Unbounce.
- Why people leave ClickFunnels: price and the lack of a full CRM/marketing suite.
- Migration: GoHighLevel imports ClickFunnels funnels in a click.
- Price range: free (Systeme.io) to ~£37-81/mo; GoHighLevel ~£77/mo flat (all-in-one).
ClickFunnels pioneered the funnel builder, but its price and the fact it isn't a full CRM or marketing suite send many users looking elsewhere. We tested the leading ClickFunnels alternatives for UK businesses - on funnel-building quality, breadth, value and ease - and ranked the six best. Whether you want an all-in-one that also captures and nurtures leads, a free way to start, or the best landing-page tool, there's a strong option here.
The quick verdict
Our top ClickFunnels alternative is GoHighLevel - it builds funnels just as well, imports your ClickFunnels pages in a click, and adds a full CRM, email and SMS for a similar flat fee. For free, try Systeme.io; for course creators, Kartra; for pure landing pages, Leadpages.
At a glance
| Tool | Best for | All-in-one? | Free plan? | From (approx) | Score |
|---|---|---|---|---|---|
| GoHighLevel | All-in-one + funnels | Yes | No (trial) | ~£77/mo flat | 9.6 |
| Systeme.io | Free / cheap start | Yes | Yes | Free / ~£21/mo | 8.9 |
| Kartra | All-in-one for creators | Yes | No | ~£79/mo | 8.6 |
| Leadpages | Landing pages | No | No | ~£37/mo | 8.4 |
| Unbounce | Conversion optimisation | No | No | ~£74/mo | 8.3 |
| Systeme.io / Kajabi (courses) | Courses + funnels | Yes | Mixed | varies | 8.5 |
Why switch?
Lower cost
ClickFunnels is among the priciest funnel tools, and you often pay separately for email/CRM. Alternatives bundle more or cost less.
Built-in CRM
ClickFunnels has only a basic CRM. All-in-ones like GoHighLevel capture and nurture leads in the same place.
Email & SMS
ClickFunnels' email is light and there's no native SMS. GoHighLevel includes both for full follow-up.
The best alternatives, ranked
GoHighLevel
GoHighLevel's funnel and website builder rivals ClickFunnels, but it also includes a full CRM, native email and SMS, calendars and automation for one flat fee - so a lead that opts in is instantly nurtured rather than dropped into a disconnected tool. Crucially, it can import ClickFunnels funnels in a click, making migration painless, which is exactly why so many users switch to cut the cost of running ClickFunnels plus separate email and CRM tools. The builder isn't quite as polished as ClickFunnels' and there's a learning curve, but for value and breadth nothing else comes close. See our ClickFunnels vs GoHighLevel comparison.
Start Free Trial →Systeme.io
Systeme.io offers a genuinely capable free plan covering funnels, email and even courses - the best way to replace ClickFunnels without spending a penny. Paid tiers stay low-cost. The templates are simpler and there's no native SMS, but for solopreneurs and side-hustles it's remarkable value and far cheaper than ClickFunnels.
Kartra
Kartra bundles funnels, email, memberships, a polished checkout and a basic CRM - a strong all-in-one for course creators and coaches who want a refined selling experience. Its membership and checkout flows are excellent. It's pricier at entry than Systeme.io but more complete, and a natural ClickFunnels replacement for info-product sellers.
Leadpages
If you mostly need fast, reliable landing pages and lead capture rather than full multi-step funnels, Leadpages is affordable, easy and conversion-focused, with a big template library. It's lighter than ClickFunnels and has no built-in CRM, but for getting high-converting pages live cheaply it's a great fit.
Unbounce
Unbounce focuses on squeezing maximum conversion from each page, with AI optimisation (Smart Traffic) and strong A/B testing - a favourite of paid-ads marketers. It's pricier and landing-page focused rather than full funnels, but for high-spend ad campaigns the conversion gains pay for themselves.
Kajabi
If your funnels exist mainly to sell courses and memberships, Kajabi's premium content experience plus its funnel and email tools make it a polished ClickFunnels alternative for creators - though it's focused on content delivery rather than broad marketing.
How to migrate from ClickFunnels
Switching is easier than it sounds, especially to GoHighLevel, which can import ClickFunnels pages in a click. The bigger task is recreating your email automations and connecting your CRM data - budget a few days, and use a template/snapshot to shortcut setup. For other tools you'll rebuild funnels from their templates, which is straightforward for a single core funnel. Whichever you choose, migrate your highest-traffic funnel first, test the full flow (opt-in to checkout to follow-up) before sending traffic, and keep ClickFunnels live until the replacement is proven. Most businesses move within one to two weeks. See our best funnel builders guide for the full picture.
FAQs
What is the best ClickFunnels alternative?
GoHighLevel for an all-in-one (it imports ClickFunnels pages and adds a CRM, email and SMS); Systeme.io for a free option; Kartra for course creators.
Is there a free ClickFunnels alternative?
Yes - Systeme.io has the best free plan covering funnels, email and courses. GoHighLevel offers a 14-day trial rather than a free tier.
Can I move my ClickFunnels funnels to GoHighLevel?
Yes - GoHighLevel can import ClickFunnels pages in a click, which is why many users migrate to cut costs without rebuilding.
Why is ClickFunnels so expensive?
ClickFunnels is priced per account with plan limits and focuses on funnels, so many users also pay for separate email and CRM tools, raising the total cost.
Which ClickFunnels alternative is best for courses?
Kartra and Kajabi are excellent for course-led businesses; GoHighLevel also hosts courses alongside its CRM and marketing.
Does GoHighLevel have a funnel builder like ClickFunnels?
Yes - a full drag-and-drop funnel and website builder, plus the ability to import ClickFunnels pages, with a CRM, email and SMS around it.
Which is the cheapest ClickFunnels alternative?
Systeme.io (free to start) is the cheapest capable option; Leadpages is affordable for landing pages.
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